THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES (A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE)
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ABSTRACT
The impact of transportation cost on consumers retails goods prices (A case study of Gariki Market, Enugu South Local Government Area Enugu State). The study was carried out to the wholesales and retails.
Data was collected using questionnaire that was distributed to the wholesalers and retailers in the market.
The generated data was analyzed using descriptive statistic tool and the major findings made include the following:
Cost of transportation affects agricultural goods retails than manufactured goods retailers.
Profit maximization was not always their desire for most dealers goes into business in order to avoid being idle.
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